Feb 24, 2022
Julianne Smith is a nationally recognized wedding accessory designer, digital media strategist and small business educator. Julianne is the owner of The Garter Girl, a stylish wedding garter design company she started in 2004, after she couldn’t find a wedding heirloom worthy of her best friend. The Garter Girl is known for stylish and meticulously handmade wedding heirlooms that are too pretty to toss. The Garter Girl and Julianne have been featured on NBC’s Today Show, Lifetime, The Knot, Martha Stewart, Brides, and Glamour as well as many top wedding magazines and blogs. Julianne helps creative small businesses throughout the wedding industry who are struggling and confused with their online presence. Julianne offers done-for-you services, online courses, and speaking engagements on search engine optimization, blogging, and Pinterest.
Before creating The Garter Girl, Julianne was a political communications strategist, spokeswoman, and media specialist. She worked on Capitol Hill as a member of Congress and served in the White House’s administration.
Takeaways include:
Where to start auditing and fixing on your Pinterest account,
even if your time is limited.
Best practices for repurposing content across all platforms, to get
the most of your efforts.
Effectively overseeing your Pinterest account when you're not the
one pinning, whether you’re managing your VA, intern, or social
media assistant.